Vancouver’s Sola Skincare fuses Chinese herbal traditions with luxurious organic oils for extraordinary skincare results.
Elevating the Brand: Product Photography
We designed and shot new product photographs for Sola’s entire line of products, for a new look that communicated Sola’s high standards of quality, luxurious ingredients, and handmade process. Featuring products alongside their raw, natural ingredients visually emphasizes Sola’s commitment to safe, pure products, as well as their unique Chinese herb infusion process.
Powerful E-Commerce Optimization
Sola’s E-commerce website is beautiful on the surface and powerful under the hood. We selected, installed and configured a series of strategic apps to boost the selling power of the site- including apps to boost overall transaction value, incentivize visitors with custom discounts, and entice previous visitors back to reclaim their abandoned carts. Further, we outfitted Sola’s E-commerce store with a best-in-class product review app, Yotpo. With this app, Sola’s online reviews grow every week, boosting customer trust with social proof, and improving SEO results through user-generated-content (UGC). Finally, the app is compatible with Google Seller Ratings, ensuring on-site reviews register with gold-star ratings in Google search results.